→ Creative Direction
→ Design Direction
→ Branding
→ Copywriting
→ Strategy
→ Design Direction
→ Branding
→ Copywriting
→ Strategy
↓ ↓ ↓ ↓ ↓ WORK ↓ ↓ ↓ ↓ ↓
PROJECT:
→ Campaign Direction
→ Art Direction
→ Design
→ Client Services
→ Post Production
→ Campaign Direction
→ Art Direction
→ Design
→ Client Services
→ Post Production
HUAWEI P2- PRO: SEE MORE GLOBAL CAMPAIGN
Crafted the creative direction for a global campaign to launch the Huawei P20 Pro, orchestrating a multi-platform masterpiece that encompassed a captivating TVC, engaging online videos, and a visually striking print campaign. Leveraging a harmonious fusion of innovative visuals and compelling storytelling, we aimed to captivate audiences worldwide and showcase the unparalleled camera of this groundbreaking smartphone.
![](https://freight.cargo.site/t/original/i/030e7ee2ad642fd2c9d2849ec0a77f1624440ad11834a2f83cc4b357b8fdc74f/Huawei-coverpage.jpg)
![](https://freight.cargo.site/t/original/i/0b0826a2a1506dd0d170d7d6b173ebf04c96084226a123592202e289a701d806/HUA-KSP_Wide_see-closer.jpg)
![](https://freight.cargo.site/t/original/i/722754a90338057387cfb100d9445448d4d90219d12ae6a98ff733637914e797/HUA-KSP_Wide_see-color.jpg)
![](https://freight.cargo.site/t/original/i/b59b6b47b6ccf95a6bc73f91cf3b9b27fca99d53fa4e9f70e4452b9bd9a5c2f5/HUA-KSP_Wide_see-brighter.jpg)
![](https://freight.cargo.site/t/original/i/68f08ebc254b10af5e0a0573fab3d92411cf53d0b3c4af050821f28b925c8d82/HUA-KSP_Wide_see-water.jpg)
![](https://freight.cargo.site/t/original/i/9e5542644a02ebe048b1e63a10b58f116107a4fd9fbddf8ba5186ed868203438/HUA-KSP_Wide_see-beauty.jpg)
↓ ↓ ↓ ↓ ↓ HUAWEI P20 PRO TV SPOT ↓ ↓ ↓ ↓ ↓
![](https://freight.cargo.site/t/original/i/d4fb51718de379bf609963661ddcc160471d5d02302867c46f4b0b70dd1d2b54/Huawei_BTS-Photo.gif)
![](https://freight.cargo.site/t/original/i/54126de6211a946f932141e33405055df42cc5f5f35c80efbaccf3306d204773/FInal-Online_website_02.gif)
![](https://freight.cargo.site/t/original/i/2ae3cb147b57ef441dae2031d1df3d37e4d0c1efca29d730e45a9c45a20ff21f/HUA_NY_J18_0001_Product-KV_Charlotte_x3_Blu_Pur_Blk_Frnt_SP_RGB_V2.gif)
![](https://freight.cargo.site/t/original/i/2ae3cb147b57ef441dae2031d1df3d37e4d0c1efca29d730e45a9c45a20ff21f/HUA_NY_J18_0001_Product-KV_Charlotte_x3_Blu_Pur_Blk_Frnt_SP_RGB_V2.gif)
![](https://freight.cargo.site/t/original/i/2ae3cb147b57ef441dae2031d1df3d37e4d0c1efca29d730e45a9c45a20ff21f/HUA_NY_J18_0001_Product-KV_Charlotte_x3_Blu_Pur_Blk_Frnt_SP_RGB_V2.gif)
![](https://freight.cargo.site/t/original/i/e80dc2c9dd0cf181f2b74ee27dbd963fcf9274e6007fc53390ce2fc414e90389/HUA_NY_J18_0001_Hero-KV_Charlotte_x2_Back_Frnt_Pur_Dancer_SP_RGB_V2-01-copy.jpg)
![](https://freight.cargo.site/t/original/i/c860e4fb156276ed420cbd7b2530cd987fe36d1015cbb41c8fcb70783b1b6cde/HUA_NY_J18_0001_Hero-KV_Charlotte_x2_Back_Frnt_Pur_Dancer_48SHT_RGB_V2-copy.jpg)
![](https://freight.cargo.site/t/original/i/925084798577b64c438d8c4d31e12d17ce7b5e2e8918c0e38281a3119322d025/HUA-KSP_singlepage_See-Clearer.jpg)
![](https://freight.cargo.site/t/original/i/cc5eb64c60c1a97980b8c2f651923436f703d3c487f4c55ba8deb8ceb548b912/HUA-KSP_singlepage_See-Beauty.jpg)
![](https://freight.cargo.site/t/original/i/1aac60c11568c7bf079c969a1bc9aad218c7abf8fd770817e7e7744861085fc0/HUA-KSP_singlepage_See-Brighter.jpg)
↓ ↓ ↓ ↓ ↓ ADDITIONAL WORK ↓ ↓ ↓ ↓ ↓