Depop Live NYC

Working as interim Creative Director at Depop HQ in London, I oversaw a multitude of projects both in the UK and the US. From Depop’s first IRL Market in London, to officially landing in the US with a hugely successful Depop Live takeover event in Soho. From newly formed partnerships with the likes of the iconic fashion retailer Seflridges, to a sustainable collaboration with Ralph Lauren which included a launch event and film, to a first ever UK TV spot featuring Depop’s creative community. Not only external projects but also internal projects such as organizing the company’s Brand Guidelines which included strategy and future planning for all visuals going forward.






Depop Live Wildposting Takeover NYC



Ralph Lauren
X Depop



   



A legendary brand collaboration to champion vintage fashion through the RL’s Flagship New Bond Street store. Second-hand and rare vintage Ralph Lauren items sourced by Depop Sellers will exhibited in store and throughout the windows. We also collaborated with MusaFilms to direct video content to champion 3 Depop RL Curators. 




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Our Campaign was shot in the RL Flagship store in Soho London, with vintage pieces for sale in store and in app directly from our campaign.




Depop Explore Page featuring RL X Depop Collab



Over 404 Million Media Impressions


Richard Quinn X Depop


Working with Designer Maartje Smolders, we created a digital campaing to promote Richard Quinn X Depop’s exclusive collaboration. 









“Find it on Depop” TVC UK


Depop’s first ever TV spot, featuring an entire cast of Depop Sellers.